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Department

Digital Marketing

Growing broadcast audiences in the digital age.

The Digital Marketing Department equips students with the skills to grow and engage broadcast audiences across digital platforms. Students learn social media strategy, content marketing, SEO, analytics, audience development, and digital advertising — all tailored to the needs of media organisations.

As audiences increasingly consume media through streaming platforms, social networks, and mobile devices, digital marketing professionals are essential to any broadcast organisation's growth strategy.

Departmental Staff

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Programmes Offered

Digital Marketing runs 4 programmes across the Basic to Workshop pathway.

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